Overview
This role is an exciting opportunity to be part of the commencement of a start-up company, planning to grow in Singapore.
We are looking for motivated and enthusiastic individuals who have ideas
and iniative and h f the opportunity to work with the founder of the company, who is an Oxford graduate, and an ex-Partner of Ernst & Young. The company is in the Food and Beverage industry, and it involved starting to develop the product strategy, to research potential product options, and to develop the ideal product strategy.
Also – as part of the development of the startegy, prepare for the Food and Beverage exhibition to be held in September and October 2022.
Develop a market startegy for the company and the products, including the consumer profile, market sizing, competitor products, product startegy and pricing startegy
Develop brand details for 2 companies. One based in Sri Lanka and the other in Singapore:
Logo and design of the breand
Product names and designs
Packing size and pricing
Packaging design and material
Once the brand startegy is developed – to source and finalise product packaging for the F&B expo
To design and develop the F&B exhibition strategy and material
To hire and execute the relevant activities related to the F&B exhibition
To develop and execute on relevant marketing material such as website development, business cards, marketing video development, brochures and any other material.
About The Kuntha Company
This company is looking to import premium food and beverage items from various countries in Asia, and looking to market them with the right branding and marketing strategy. This company would like to create inspiring life experiences. The sourcing of these premium products such as spices, condiments and team and coffee; from exotic locations in India and Sri Lanka.